
We built Athlix because we saw how hard it was to find the right trainer and how limited the tools were for trainers trying to grow their business. I went through that frustration myself, and it became clear that something better needed to exist. A platform that made it simple for people to find the right fit and for trainers to showcase who they really are.
As the idea started to take shape, I connected with Dan, who shared the same drive to build something meaningful. What began as a simple concept has grown into a mission to support fitness professionals everywhere. To give them the visibility, tools, and opportunities they deserve.
The videos below share a glimpse into our story, how we met, and what drives us to keep building Athlix every day.
I was living out West, trying to live a healthier lifestyle, and wanted to find a personal trainer I actually connected with. Someone who matched my goals and values.
I searched everywhere, Instagram to gym pages to Google, but it was harder than it should've been to find the right fit. Every platform felt scattered and impersonal.
That's when I realized there needed to be a better way. A single place where people could easily find and connect with the right trainer, and where great trainers could stand out for what they do best.
Dan and I met eight years ago during a lake day in New Hampshire through mutual friends. We followed each other on Instagram, never spoke again, and didn't reconnect for almost a decade.
About six months after I started building Athlix, I posted that I was looking for a full stack developer. Dan saw the post and reached out. He was looking for something new, something he could build from the ground up, and the timing lined up perfectly.
We barely knew each other at the time, so there was a bit of hesitation. But after a few conversations, it was clear we had the same drive and vision.
That's how we decided to team up and keep pushing Athlix forward together.
When Athlix started, the goal was simple. Make it easier for people to find the right fitness professional and for trainers to connect with new clients.
Over time, that mission has grown. Now it's about empowering fitness professionals to build their personal brands, grow their businesses, and reach more people doing what they love.
We see it every day. Whether it's a yoga instructor, a running coach, or a powerlifting coach, these are motivated people working hard to create opportunities for themselves.
Our job is to make that growth accessible, to give them the tools, exposure, and support to build something bigger and to let their work shape the future of Athlix as we grow together.